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Box-Office

PH Box Office Update: 17 to 23 August 2026

By Takilya, 12 Sep 2026, 8 min read

Weekly-Report

One Wednesday opening carried almost two thirds of everything the week filled, and its distributor called it a record horror opening. Friday was the fullest day at 34.2 percent, more than three times Tuesday's 10.8 percent, and Cinema 1 at SM Aura Premier ran fullest of any busy room at 83.1 percent across 35 measured screenings.

982,598

Observed filled seats for the week, equal to ₱381.4M ($6.19M) in estimated gross.

Insidious: Out of the Further opened on Wednesday 19 August and filled 137,470 seats across 158 branches on its first day, 41.4 percent of the 332,379 it offered, for an estimated ₱50.91 million.

Columbia Pictures reported ₱51,682,703 for the day and called it the biggest horror opening day on record in the Philippines. Takilya's floor estimate sits 1.5 percent under that number for the Wednesday alone, and 1.2 percent under once the Tuesday midnight sneak is counted with it: four rooms at Fisher Mall Quezon Avenue, three of them at 98.8, 98.0 and 95.8 percent full and the fourth at 60.2 percent.

Across the full week the film took 631,383 seats at 39.4 percent occupancy, 64 percent of every seat the market filled. The day it landed moved the market Takilya covers from 10.8 percent full on Tuesday to 25.1 percent on Wednesday, and the week closed 253,543 seats ahead of the seven days before it with occupancy up 6.7 points to 24.4 percent.

Top films by observed filled seats
Insidious: Out of the Further
631,383
Spider-Man: Brand New Day
230,406
The End of Oak Street
43,304
The Odyssey
34,176
Kung Fu Soccer
14,154
Sacrifice
5,037
Cinemalaya: 2 Valid IDs
4,478
Dear You
3,576
Rosario
2,807
Cinemalaya: Status: Rejected
2,325

17 to 23 August 2026. Each bar is scaled against the 982,598 observed seats across all films.

The top ten films for the week

RankFilmEst. grossSeatsOccupancy
1Insidious: Out of the Further₱240,578,776 (New)631,38339.4% (New)
2Spider-Man: Brand New Day₱90,428,250 (-55.8%)230,40619.3% (-16.7%)
3The End of Oak Street₱17,634,150 (-33.3%)43,3049.7% (+4.2%)
4The Odyssey₱18,331,200 (-49.6%)34,17615.3% (-2.6%)
5Kung Fu Soccer₱5,016,528 (New)14,1547.6% (New)
6Sacrifice₱1,451,182 (New)5,0373.7% (New)
7Cinemalaya: 2 Valid IDs₱1,576,020 (-27.2%)4,47874.9% (-19.3%)
8Dear You₱1,348,869 (-70.9%)3,5766.3% (+10.3%)
9Rosario₱684,577 (-75.7%)2,80715.3% (+75.0%)
10Cinemalaya: Status: Rejected₱860,260 (-54.4%)2,32539.2% (-54.6%)

Gross is estimated from the listed ticket price for each screening, then from the lowest comparable observed price.

Spider-Man: Brand New Day held second place in its fourth week on 230,406 filled seats and 19.3 percent occupancy, easing from 23.1 percent a week earlier while keeping the widest screen count of any continuing title. The End of Oak Street took 43,304 seats at 9.7 percent.

The Odyssey reached a sixth week inside the Takilya record, one of three titles still running from the week Takilya began counting on 14 July, and it opened on the 15th, so its run is recorded whole. It took 34,176 seats at 15.3 percent this week, and its totals through 23 August come to 695,111 seats filled of 3,528,464 offered, 19.7 percent occupancy, an estimated ₱363.01 million across 15,302 measured screenings.

One title reached a fourth week inside the Takilya record this week. Its run total through 23 August:

  • Spider-Man: Brand New Day, 3,130,252 seats filled of 7,747,450 offered, 40.4 percent occupancy, an estimated ₱1.21 billion.

Occupancy rate, week over week

Film2026-08-17 to 2026-08-232026-08-10 to 2026-08-16
Ice Cream Man23.6% (+202.6%)7.8%
Just Javier8.5% (+79.3%)4.8%
Rosario15.3% (+75.0%)8.7%
Moana10.5% (+16.0%)9.0%
Blue Lock (Live-Action)4.1% (+11.4%)3.7%
Dear You6.3% (+10.3%)5.7%
The End of Oak Street9.7% (+4.2%)9.3%
Filipiñana98.6% (-1.4%)100.0%
The Odyssey15.3% (-2.6%)15.7%
Spider-Man: Brand New Day19.3% (-16.7%)23.1%
Cinemalaya: 2 Valid IDs74.9% (-19.3%)92.8%
Nimrods: A Green Day Comedy1.5% (-29.8%)2.1%
Cinemalaya: Tayo Lang Ang Nakakaalam26.2% (-52.3%)55.0%
Cinemalaya: Status: Rejected39.2% (-54.6%)86.4%
Cinemalaya: Ganggang21.4% (-55.9%)48.5%
Cinemalaya: Mag-Iina (The Mothering)26.4% (-63.9%)73.3%
KATSEYE: WILD HEARTS1.7% (-70.8%)5.9%
Cinemalaya: A.NI.MAL9.2% (-79.2%)44.2%
Toy Story 50.4% (-95.1%)8.3%
THE DEVIL'S BENEATH0.5% (-97.2%)16.4%

Ranked by relative occupancy-rate change, from highest growth to largest decline. The parenthetical figure is not the change in total filled seats.

Daily Philippine cinema activity

DateEst. grossScreensSeats filledOccupancy
2026-08-17₱21,631,1472,12456,11311.7%
2026-08-18₱20,847,8042,15652,87310.8%
2026-08-19₱63,238,0563,009169,04525.1%
2026-08-20₱47,676,3232,662121,78520.4%
2026-08-21₱81,343,9442,760208,70434.2%
2026-08-22₱77,971,0612,718198,02032.9%
2026-08-23₱68,669,9232,625176,05830.4%

Daily values use the latest valid observations available for screenings scheduled on each date.

Top ten cinemas across all observed films

RankCinemaEst. grossSeatsOccupancy
1SM Mall of Asia (SM Cinema)₱18,706,26536,34755.3%
2SM City North Edsa (SM Cinema)₱11,104,36525,54940.9%
3SM City Baguio (SM Cinema)₱9,477,40024,81247.2%
4Robinsons Galleria Ortigas (Robinsons Movieworld)₱7,644,46020,11740.1%
5SM Megamall (SM Cinema)₱8,766,44319,24717.0%
6SM City Clark (SM Cinema)₱6,569,40019,16523.6%
7SM City Fairview (SM Cinema)₱7,568,69417,73443.1%
8Robinsons Antipolo (Robinsons Movieworld)₱6,060,84017,46932.7%
9Trinoma (Ayala Malls Cinemas)₱7,819,49017,02222.8%
10SM City Dasmarinas (SM Cinema)₱5,910,52016,78743.1%

Ranked by observed filled seats, not by occupancy rate.

Top ten auditoriums across all films

RankAuditoriumEst. grossSeatsOccupancy
1Cinema 5 (Robinsons Galleria Ortigas)₱3,443,5609,06251.0%
2Cinema 4 (SM City Baguio)₱3,307,9808,48259.4%
3Cinema 2 (SM City Dasmarinas)₱2,075,6206,57361.9%
4Cinema 1 (SM City Baguio)₱2,395,3506,50346.2%
5Cinema 1 (SM City Bacoor)₱2,134,7406,28028.9%
6Cinema 4 (SM Megamall)₱2,502,7906,11124.5%
7Cinema 6 (SM City Clark)₱1,881,9605,86039.7%
8Cinema 5 (SM City Clark)₱1,958,7405,76140.3%
9Cinema 1 (Uptown Mall)₱2,632,0005,60073.3%
10Cinema 4 (SM City Santa Rosa)₱2,030,8005,49432.0%

Ranked by observed filled seats for 17 to 23 August only.

Every film with material measured activity during the week

RankFilmEst. grossOccupancy
1Insidious: Out of the Further₱240,578,776 (New)39.4% (New)
2Spider-Man: Brand New Day₱90,428,250 (-55.8%)19.3% (-16.7%)
3The End of Oak Street₱17,634,150 (-33.3%)9.7% (+4.2%)
4The Odyssey₱18,331,200 (-49.6%)15.3% (-2.6%)
5Kung Fu Soccer₱5,016,528 (New)7.6% (New)
6Sacrifice₱1,451,182 (New)3.7% (New)
7Cinemalaya: 2 Valid IDs₱1,576,020 (-27.2%)74.9% (-19.3%)
8Dear You₱1,348,869 (-70.9%)6.3% (+10.3%)
9Rosario₱684,577 (-75.7%)15.3% (+75.0%)
10Cinemalaya: Status: Rejected₱860,260 (-54.4%)39.2% (-54.6%)
11Cinemalaya: Mag-Iina (The Mothering)₱802,220 (-37.8%)26.4% (-63.9%)
12Senior Moments₱436,542 (New)5.7% (New)
13Blue Lock (Live-Action)₱583,814 (-70.8%)4.1% (+11.4%)
14HB2ME₱292,891 (New)3.4% (New)
15Just Javier₱245,275 (-51.9%)8.5% (+79.3%)
16One Night Only₱326,130 (New)9.0% (New)
17Secret Movie #1₱82,050 (New)20.3% (New)
18Moana₱164,320 (-82.8%)10.5% (+16.0%)
19Cinemalaya: Tayo Lang Ang Nakakaalam₱164,550 (-86.0%)26.2% (-52.3%)
20FLOW/FOOD DELIVERY₱120,658 (New)32.3% (New)
21Ice Cream Man₱107,730 (-80.7%)23.6% (+202.6%)
22Filipiñana₱37,675 (-89.6%)98.6% (-1.4%)
23Cinemalaya: Ganggang₱45,850 (-96.1%)21.4% (-55.9%)
24KATSEYE: WILD HEARTS₱25,930 (-98.3%)1.7% (-70.8%)
25Cinemalaya: A.NI.MAL₱20,300 (-98.2%)9.2% (-79.2%)
26Nimrods: A Green Day Comedy₱5,540 (-93.8%)1.5% (-29.8%)
27THE DEVIL'S BENEATH₱3,060 (-99.4%)0.5% (-97.2%)
28THE END OF DAYS₱2,560 (New)0.2% (New)
29Toy Story 5₱1,350 (-99.2%)0.4% (-95.1%)

Scheduled-only titles and zero-seat advance listings are excluded because they do not provide a material weekly update.

95.47%

Share of observed filled seats valued with a listed price for that screening. Remaining seats use the approved price for that auditorium, or the lowest comparable observed price.

These figures are estimates from what Takilya observed. They are not audited distributor returns.

Seats filled and seats offered are read off each cinema's own seat map for a screening. A reading taken more than six hours ahead of the show is set aside, so advance sales are never reported as a full house. A screening counts only where the reading gives a whole seat count against a known room capacity, and each showing is counted once however many times it was read.

Estimated gross is a floor. It multiplies the seats a screening filled by the ticket price observed for that screening, and falls back to the lowest applicable published price where none was seen. For this week 95.5 percent of filled seats carried a directly observed price.

Dollar figures use the 21 August 2026 reference rate of ₱61.66 to the dollar.

Coverage is the 10 chains, 162 branches and 692 auditoriums counted here. Fullest-room claims compare only the rooms that offered at least 2,000 seats across the week and carried at least 20 measured screenings spread over six of the seven days. A room is set aside when more than a quarter of its readings sat at full capacity, because a reading pinned at capacity cannot tell a sold-out house from a seat allocation the cinema had closed. Every total here is a floor built only from the chains Takilya observes.

Related insights

PH Box Office Update: 31 August to 6 September 2026

This is the week of Monday 31 August to Sunday 6 September in Philippine cinemas, counted off the seat maps: 16,900 screenings with a real seat reading, across 10 chains and 162 branches, 326,090 seats filled out of 3,812,760 offered.

PH Box Office Update: 24 to 30 August 2026

This is the week of Monday 24 to Sunday 30 August in Philippine cinemas, counted off the seat maps: 15,822 screenings with a real seat reading, across 10 chains and 162 branches, 449,878 seats filled out of 3,571,689 offered.

PH Box Office Update: 10 to 16 August 2026

This is the week of Monday 10 to Sunday 16 August in Philippine cinemas, counted off the seat maps: 18,043 screenings with a real seat reading, across 10 chains and 157 branches, 729,055 seats filled out of 4,126,762 offered.
PreviousThe Odyssey, IMAX KingNextPH Box Office Update: 24 to 30 August 2026